WAYS TO PARTNER WITH WSU
Connect with Cougar Nation across the moments, platforms, and experiences that matter.
48%
Of fans are more likely to remember which brands are WSU sponsors.
50%
Of fans are more likely to purchase from brands after noticing their sponsorship.
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Radio
Audio advertising opportunities across WSU Athletics football, men's and women's basketball, and baseball broadcasts, as well as coaches shows. Placements may include sponsor reads, dedicated commercial spots, and broadcast feature integrations, connecting brands with WSU fans listening to live games and team programming.
In-Venue Videoboard Feature
Premium, high-visibility sponsorship opportunities on the main stadium videoboard, integrated into the live game day experience. Features may include promotional graphics, interactive fan engagement elements, instant replay integrations, and sponsor recognition throughout the game.
Digital Sweepstakes
Engaging digital promotions promoted through WSU Athletics channels to encourage fan participation and showcase sponsor partners. Interactive experiences, such as digital scratch-offs and sweepstakes, help drive engagement, generate valuable consumer insights, and connect brands with the WSU Athletics fan base.
On-Field & Court Promotion
Interactive, in-game brand activations that connect sponsors directly with fans during live game breaks. Opportunities include on-field promotions during games, complemented by public address (PA) announcements and videoboard features to maximize brand visibility and fan engagement.
Social Media Branded Content Campaign
Sponsored content featured across official WSU Athletics social media channels, integrating partner branding into engaging posts that highlight fan experiences, team moments, and game-day atmospheres. These campaigns help sponsors connect with the WSU Athletics fan base through authentic, engaging digital content.
WAZZU Brew Ad Inclusion
Digital advertising placements within the official WSU Athletics fan newsletter, delivered directly to subscribers three times per week on Monday, Wednesday, and Friday. Provides consistent brand exposure and opportunities to connect with engaged WSU fans and alumni
LED Signage
In-venue LED signage featuring rotating sponsor placements throughout WSU Athletics football and basketball games, providing consistent brand visibility to fans in attendance and, in select locations, television audiences.
LED Signage - Basketball
A package featuring three premium LED signage locations: courtside signage, the arena ring ribbon, and basket stanchion signage, with courtside and basket stanchion placements visible during television broadcasts.
LED Signage - Football
Sponsorship opportunities on upper LED boards and field-level signage visible during television broadcasts
Chick-Fil-A Moscow
Learn More Opens in a new windowLisa Johnson
Nick Garner
Edward Burgner
Chase Batchelor
Ashton Maloney
Interested in becoming a corporate partner?
Tell us a little about your brand and you're looking to accomplish. A member of our team will follow up to explore how WSU Athletics can help.